Adrants » Marketing and Advertising News With Attitude by Steve Hall Send Tips, Gossip and News » About Contact AdGabber AdGasm Jobs Portfolios Jobs 'Out of Reach' Stimulates Greed Factor for Scion tC Ooh, ooh. More online executional madness for the limited-edition Scion tC in Galactic Gray. (Only 2300 available! Get your booster bait before it's gone.) The ATTIK-created campaign is a lot like this one for the limited-edition Scion xB Series 5, which is more likely to blind you with its mica sheen. Outdoor executions will focus on demonstrating to bystanders that the car is just too cool for them. It will literally move away when people draw near. (Hence the campaign name "Out of Reach.") more » Written by Angela Natividad Comments (0) File: Brands, Campaigns, Good, Guerilla, Online, Promotions Mar-20-08 For Chinese Olympian, Silver's Just a Po' Man's Gold More Beijing Olympics/Adidas gorgiosity by TBWA/China and Psyop. This one tells the story of Hu Jia, a competitive diver who in five years won a slew of Olympian silvers before taking the gold in Athens. Great mix of individual determination and community pride in these spots. See previous efforts for the "Impossible is Nothing" campaign. Written by Angela Natividad Comments (0) File: Brands, Campaigns, Commercials, Events, Good, Sponsorship, Television Mar-20-08 Join AdGabber, A Social Network For the Ad Industry Join AdGabber and stop bothering your friends with your obsessive compulsive advertising disorder. On AdGabber, you can gab about industry issues, upload and share your favorite ads, peruse member profiles for your industry friends and those you want to friend, join or create a topic-specific group, keep up to date on industry events, read member's blog posts, find a job, post a job, post your portfolio and, yes, even see pictures of this idiot. The above article is a paid advertisement or Adrants promotion. Cleavage and Mushrooms Make You Feel Fungtastic! We've seen hundreds of ads with hot looking women in them. We've seen hundreds of ads which make us scratch our head and exclaim, "WTF!?!?!" We haven't seen many that mash both together but we're pleased to bring you this ad for Nila Sliced Mushrooms courtesy of Flickr user simonclare. One part pulchritudinous cleavage. One part Fungtastic headline. One part come hither and stick your throbbing member between my huge breasts until you fill this can with your uncontrollable lust look. And you've got the perfect "WTF was that but it sure felt good" ad. Written by Steve Hall Comments (1) File: Good, Outdoor, Racy, Strange Mar-20-08 Bottoms Up Ad Messes With Kid's Mind, Frustrates Mom "Mommy, why does the lady on that sign have her bottom sticking up and there's like a string tied around it?" "Well, honey, it gets hot here in Florida and sometimes your bottom can get sweaty. It's just an advertisement for a place where woman can go cool their bottoms off." "But mommy, it says 'Gentleman's Club.' Why does it say that if only ladies go there? Have you been there? Is your bottom hot?" "Oh no, no, no, honey. I haven't been there but I think men go there to help the women cool off. I don't know they do it. Maybe they have to hold the fans or something. Hey, want to go to McDonald's? more » Written by Steve Hall Comments (1) File: Outdoor, Policy Mar-20-08 Don't miss important advertising news. Buy online to Adrants and receive the daily contents of this site in your Inbox each business day. One Year of Standby No Good? How About 666 Days? Claim the I-Coloured Mobile ZJ268 today for the low price of $128 and your soul. Written by Angela Natividad Comments (0) File: Promotions, Strange Mar-20-08 Friendly Gnome Pours Latte Out of Skull, Among Other Things, for McD's Here's a two-page spread called "WAKE UP!!!" by DDB Stockholm. It's about a gnome who shares coffee with a furry woodland creature. Hijinks ensue: they tumble off cliffs, see flying eggs, befriend a giant pig, and sail away on a sperm whale while and guffawing over old times. By the way, have an extra large latte from your friends at McDonald's. Written by Angela Natividad Comments (0) File: Brands, Campaigns, Good, Newspaper Mar-20-08 Hey, Ad Guy. Look Much at Escalators? Escalator handrail advertising in all its obnoxious splendour. Nothing you - haven't - seen - before. This time though, all the radical hype is brought to you by AdRail, which uses patented technology by EHC to help get your brand under the grubby fingers and feet of the masses. What -- you're not convinced? Watch video or preview your design on a handrail. Written by Angela Natividad Comments (0) File: Outdoor, Video Mar-20-08 JerryTime Celebrates Easter With Nazi Propaganda Spoof To celebrate Easter, JerryTime, that goofy video series we discovered years ago, has put together a new video called Triumph of the Peeps which is a spoof of Leni Riefenstahl's famous Nazi propaganda film Triumph of the Will. In the video, Peeps replace Nazi soldiers and Arian youth. more » Written by Steve Hall Comments (1) File: Spoofs, Video Mar-20-08 Because the Hard Way's Just Funner Ebert & Gerbert's tapped Colle + McVoy -- less its agency than its partner in crime -- to help blow out the candles on its 20th anniversary. Maybe because the retainer was so high, C+M decided to give the sandwich guys a run for their money. They built the world's largest air vortex cannon and blew the candles out from 180 feet away. See it all at Candle Cannon. more » Written by Angela Natividad Comments (0) File: Administrivia, Agencies, Brands, Guerilla Mar-20-08 Worth1000 Puts Vintage Spin on Modern Products We love a good throwback ad. To get a feel for how the past can put everyday brands in perspective, we give you "Love Quiz" ("...for married folks only!"), from the days when Lysol was -- wait for it! -- a douche. Yummy. But this post is about current products that have been given a dated spin, courtesy of Worth 1000 (thanks, Dario!). Take a guess on what product is behind: o The color TV-compatible joy machine o That envy-stirring Hollandaise easy-rider o Sassy and scandalous women's outtakes -- with wonderful Cole Porter songs! o How video games benefit your children Cute. Written by Angela Natividad Comments (1) File: Brands, Online, Spoofs Mar-19-08 Does Bestiality Put You in Stove-Buying Mode? Check out this trio of ads by BLATTNER BRUNNER, Atlanta for Appalachian Stove Co. Campaign name: "Hot and Crusty." The fact sheet reads, "Concept: Clean burning stoves for people who pretty much don't care. Market: Southeastern US, especially highlands." You won't absorb the full awesome-osity of that sparing description (and choice of geography) until you see the creative. The one at left says, "A roaring fire. A bottle of wine. A barn full of sheep." (Dude ... ew. But also, HA!) Text is followed by a solitary image of an old-school stove and the brand name. more » Written by Angela Natividad Comments (6) File: Brands, Campaigns, Good, Magazine, Newspaper Mar-19-08 Modernista Entrusts Identity to Able Hands of Internet For its latest site redesign, Modernista tossed caution to the winds. It did away with elaborate imagery, hype-laced content and the notion of using a website at all. Now, users that run a search for Modernista -- and that click on the link to Modernista.com -- will be redirected to the search engine they used. In the upper left-hand corner they'll find a funky red nav bar. (Look past the bizarre 'net-speak and spelling; it is so Web 2.0.) more » Written by Angela Natividad Comments (3) File: Agencies, Best, Online Mar-19-08 Information You are buy onlined to adrants as To purchase, click here. If you would like to buy online to Adrants Daily, click here. 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